Privacy Policy
1. Introduction
Mirrors of Mercy™ is committed to protecting your privacy and handling your personal data with clarity, transparency, and care.
This Privacy Policy explains how we collect, use, store, and protect your information when you use our website or purchase our services. It should be read alongside our Terms & Conditions.
2. Data Controller
Anton W. Van Der Merwe — Mirrors of Mercy Ltd, 71–75 Shelton Street, Covent Garden, London WC2H 9JQ. Contact: founder@mirrorsofmercy.com.
3. Information We Collect
Personal Identification Information: name, email address.
Birth Information (where required for services): date, time, and place of birth.
Optional Information you voluntarily provide in relation to your request.
Technical Data: IP address, browser type, device type, usage data.
4. How Your Information Is Used
To deliver your purchased Mirror(s), communicate with you regarding your order, provide customer support, improve the website, maintain internal records, and comply with legal obligations.
We do not sell, rent, or use your data for unsolicited marketing, and we do not engage in automated decision-making or profiling.
5. Legal Basis for Processing
Contractual necessity, legitimate interests, legal obligations, and consent (where you voluntarily provide additional personal information).
6. Payment Processing
Payments are processed securely through third-party providers, including Stripe. We do not store or have access to your full payment details.
7. Data Storage & Security
Your data is stored securely using appropriate technical and organisational measures. We take reasonable steps to protect your data from unauthorised access, loss or destruction, misuse, and disclosure.
While we implement safeguards, no system can guarantee absolute security.
8. Data Retention
We retain personal data only for as long as necessary to deliver the services requested, maintain business and financial records, and comply with legal obligations.
Birth data and personal information used for Mirrors may be retained for internal reference and service continuity unless deletion is requested.
9. Data Sharing
We do not sell or rent your personal data. We may share your data only with payment processors, website hosting providers, and email and communication platforms.
10. International Data Transfers
Your data may be processed or stored outside your country of residence. Where this occurs, we take reasonable steps to ensure appropriate safeguards in accordance with applicable data protection laws.
11. Your Rights (GDPR)
You have the right to access your personal data, request correction or deletion, restrict or object to processing, request data portability, and withdraw consent where applicable.
To exercise your rights, contact founder@mirrorsofmercy.com.
12. Data Deletion Requests
Email founder@mirrorsofmercy.com with the subject “Data Deletion Request” and include your full name, email address used for purchase, and details of your request.
13. Cookies
This website may use cookies and similar technologies to ensure proper website functionality, analyse website usage, and improve user experience. You can control or disable cookies through your browser settings.
14. Third-Party Links
This website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.
15. Children’s Data
This website and services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children.
16. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.
17. Contact
For any questions, requests, or concerns: founder@mirrorsofmercy.com.